THE EASY ORDER BUTTON

 

For National Pizza Day in February, we helped Domino's launch their greatest invention since sliced pizza, 'The Easy Order Button'. To celebrate, we created limited edition real life buttons, that worked with their delivery app. When pushed your favourite pizza would be delivered in minutes. Celebs & Influencers created PR and further buzz on social. And lucky fans got a slice of the action by winning their very own Easy Order Button.

Launch film was shared 90,000x in the first week and record numbers of Domino’s fans engaged to get their hands on the button | IRIS

 

{A hit with customers, including celebs who shared their buttons on social}